While not a photographer, I’m in good company. The majority of the 1.3 Trillion pictures snapped with smartphones last year were not in the hands of a professional. Like many other aspects of the digital era, quality photos are now achievable at a press of a button. Another change we enjoy: even better than a Polaroid, the images are on screen in an instant. And paper printouts are a thing of the past. Instead of an album of images, all your favorite photos on Android or Apple are in the Gallery.

Another evolution in images is people posting online. Whether Facebook, Pinterest, Instagram, Tinder, Snapchat, Imgur, etc… folks share their face freely. According to the fine print, as soon as you upload that photo, you’ve temporarily allowed access to your likeness. In short, Facebook (and like sites) get a “non-exclusive, transferable, sub-licensable, royalty-free, worldwide license” to your photos. If you don’t wish to share, no problem: don’t upload – or adjust your privacy setting so essentially only you and a limited selection of online acquaintances can see your image.

FaceGuard is not at all like a social site. In fact, used as intended, only you see the faces you’ve decided are familiar. And if you’ve chosen wisely when adding faces with which you have an emotional connection, no one else in the world will know which images you recognize. A hacker or even a snoopy member of your family will simply see a group of strangers. There’s no way for them to know the third face from the bottom in the second row is actually your secret crush from 7th. grade. You are certainly not using any photo for commercial purposes since your never willingly share your likeness nor anyone else’s with FaceGuard. Not to get all James Bond (another character from the Bob Cummings photographer era) but photos in FaceGuard are “For Your Eyes Only”.